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Fun StuffFebruary 12, 2026

Rivian Gear Guard Plush Review: Cute Concept, But Is It Worth $35?

The iconic Gear Guard mascot in plush form. Great for young kids, but older ones may lose interest fast.

Rivian Gear Guard Plush
Joe's Take
3.0 / 5
It's Fine
Community
— / 5
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Price
$35
Gear Shop
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I picked this up using referral points after my son spotted it while browsing the Gear Shop. His birthday falls right after Christmas, so I took a mental note, ordered it quietly, and saved it for the surprise.

How I Ended Up With a Stuffed Flashlight Guy

After earning some referral points from a couple of successful referrals, I was hanging out with my kids one day and my son was scrolling through the Rivian Gear Shop, pointing out things he thought were cool. I didn't let on at the time, but I made a mental note of everything he wanted. His birthday comes pretty soon after Christmas, so I quietly placed an order and stashed the package when it arrived.

The Gear Guard Plush was one of two items he had his eye on (the other being the R1T Scale Model, which I review separately). When he unwrapped it, he recognized it immediately.

First Impressions

I'll give credit where it's due: the plush looks exactly like what you see on the website. No bait-and-switch here. The Gear Guard character is one of those things that makes Rivian ownership feel a little special. If you've ever watched the Gear Guard security camera footage on your car, you know the little guy with the flashlight who patrols around your vehicle. It's cute, it's clever, and it's become kind of an iconic symbol of the brand.

The plush even comes wearing a little orange safety vest, and here's what surprised me: my kids immediately noticed that the vest material feels just like my actual Rivian vest. That was a genuinely nice touch.

Nice detail: The orange vest on the plush actually feels like the real Rivian vest material. The kids noticed immediately.

The Letdown

Here's where I have to be honest. Because the Gear Guard is such an iconic part of the Rivian experience, I think I built it up in my head to be something more than it actually is. At the end of the day, it's a stuffed animal. A nice one, sure, but just a stuffed animal.

My kids saw it, thought it was cool for about five minutes, and then set it aside. It's been sitting on a shelf since, mostly untouched. I think the issue is that my kids are a bit too old for plush toys at this point. If I had a five or six-year-old, I think they'd get a much bigger kick out of it. But for kids who are past the stuffed animal phase, the novelty wears off fast.

Who Is This For?

  • Young kids (5-7 years old) who ride in a Rivian and recognize the Gear Guard character? They'll love it.
  • Adult Rivian enthusiasts who want a desk buddy or collectible? It's a fun conversation piece.
  • Older kids and teens? Probably not going to hold their attention.

Pros & Cons

✓ Looks exactly like the photos
✓ Vest material feels authentic
✓ Cool brand mascot concept
✗ Not exciting for older kids
✗ Novelty wears off quickly
✗ Nothing special beyond being a plush

Final Verdict

3 out of 5 stars.

It's not terrible, but there's really nothing particularly exciting about it or anything to write home about. If you've got young kids who love riding in your Rivian, they'll probably enjoy it. For everyone else, it's a nice little collectible that'll end up on a shelf. I used referral points so I don't feel bad about it, but I wouldn't necessarily rush to spend $35 of my own money here.

Gear Guard Plush lifestyle

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Frequently Asked Questions

How big is the Rivian Gear Guard plush toy?

The Gear Guard Plush is a compact stuffed version of the Rivian Gear Guard security mascot, sized appropriately as a desk companion or gift for Rivian fans.

Is the Rivian Gear Guard plush machine washable?

Check the care tag on the plush for specific washing instructions. Most plush toys can be spot-cleaned or gently machine washed on a delicate cycle.

What is the Rivian Gear Guard?

Gear Guard is the animated security feature on Rivian vehicles that activates cameras when someone approaches the parked vehicle. The plush toy is a cute version of this mascot.

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